CTI require copywriting services to develop compelling, authentic, engaging
content about C&IoS, its business community, the region’s infrastructure, emerging
talent, academic expertise; content that will help CTI achieve its goals as set out above.
Copywriting services are required to enable the CTI team to develop and
showcase C&IoS’ offering to businesses both nationally and internationally. Part of this
tender will involve building content and messaging around the existing business
environment within the region, as well as highlighting key economic strengths to help
‘sell’ C&IoS as a business destination to potential inward investors. This activity will
enable CTI to develop compelling content and tell stories about the region, helping to
create a stronger, attractive offer to businesses looking to start up or expand into the
region. The content will also help to dispel misconceptions of the region by unearthing
surprising and interesting stories to engage with CTI’s audiences.
CTI will also need copywriting support to develop brand ambassador content
and create interesting stories about the C&IoS business community. The copywriter will
provide support in generating content for relevant marketing material (for example –
brochures, leaflets, digital advertising copy, social media feeds) and will support with the
development of any relevant press releases required by CTI.
It is expected that the successful tenderer will compile a content calendar on
behalf of CTI, to include a separate content calendar for social media.
To view this Tender and its attachments, please visit Contracts Finder.